Give you an overview of Google Analytics and why it is useful

Explain why the interface may look a little different to how it used to look in the past

Walk through how to set up your own Google Analytics account so you can start gaining actionable insights

I give you my 3 W's Framework which gives you the key reports you need to add more value to your ads budgets

Explain what UTM tracking is, and how you can use it to track your Facebook ads and Pinterest ads separately from your organic social media traffic